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    •   Intellectual Repository at Rajamangala University of Technology Phra Nakhon
    • Faculty and Institute (คณะและสถาบัน)
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    The Formation and Stability of Sufficiency Economy

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    BUS_55_13.pdf (5.752Mb)
    Date
    2013-08-20
    Author
    Yooyamsri, Srisuda
    Nami, Mariam
    Phothisorn, Tasanee
    Boonwong, Manus
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    Abstract
    The purpose of this research were 1) to study the application of sufficiency economy philosophy in business small and middle 2) to compare the sufficiency economy philosophy levels of business on economic, social, environment, culture, good governance and Balanced Scorecard 3) to compare the sufficiency economy philosophy performance among business with different grade levels. The samples were small and middle business in Bangkok and near Bangkok. The sample size with 350 answered the questionnaires with and another group with 15 business were interviewed. The research instruments were a set of questionnaire with a reliability of 0.9210 and an interview form . The data form the questionnaires were analyzed by frequency distributions, percentage, mean, standard deviation and one way ANOVA and the data from interview form were analyzed by frequency distributions. The findings of the study were: I) Sufficiency economy philosophy application among small and middle business were high, sequently form their practices as follows: economic, social , good governance and Balanced Scorc Card 2) Performance on sufficiency economy philosophy application in business of small and middle were significantly different at 0.05 level when comparing in different aspects. 3) Sufficiency economy philosophy performance level of business in each grade levels were not significantly different at 0.05 levels.
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    http://repository.rmutp.ac.th/handle/123456789/1198
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    • Research Report [270]

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