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    •   Intellectual Repository at Rajamangala University of Technology Phra Nakhon
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    • Faculty of Mass Communication Technology
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    •   Intellectual Repository at Rajamangala University of Technology Phra Nakhon
    • Faculty and Institute (คณะและสถาบัน)
    • Faculty of Mass Communication Technology
    • Research Report
    • View Item
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    Relationship Between Media Exposure Toward Volunteer Spirit Among The Teenagers in Bangkok

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    MCT_56_03.pdf (840.4Kb)
    Date
    2014-06-23
    Author
    Arpavate, Wimonpan
    Chaisupamongkollarp, Nerisa
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    Abstract
    This research aims to study about media exposure, knowledge, attitude and volunteer spirit behavior of the teenagers in Bangkok. Comparison of the demographic characteristics with volunteer spirit behavior and the relations between media exposure, knowledge, attitude with volunteer spirit behavior of the teenagers in Bangkok. The results of the study were as followed: 1. The Teenagers in Bangkok who are different in demographic characteristics (gender, age, education level, years, subjects of study, university, income, residential and family characteristics) has a different volunteer spirit behavior. 2. Media exposure and volunteer spirit attitudes correlated positively with volunteer spirit behavior in the middle level relations. While knowledge of volunteer spirit correlated negatively with volunteer spirit behavior, in the low level relations. Moreover, the sample exposured the contents of volunteer spirit on the internet is the most 58.2 percent. The sample has knowledge about the volunteer spirit in the middle level. Good attitude in volunteer spirit activities and the sample had a volunteer spirit behavior in the middle level.
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    http://repository.rmutp.ac.th/123456789/1247
    http://repository.rmutp.ac.th/handle/123456789/1247
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    • Research Report [71]

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