The factors influencing the creation of competitiveness for exporting Halal food to route logistics Thailand - ASEAN

Abstract

The research on the factors influencing the creation of competitiveness for exporting Halal food using Thailand - ASEAN logistics route was aimed (1) to study the factors that influenced the ability to compete for exporting Halal food using Thailand - ASEAN logistics route including economic environment, resources, and operational capabilities, financial administration, , legal administration, and logistics and (2) to examine the consistency of the causal model with the empirical data. The variables used in this study were the independent variables including the economic organization, organization resources, financial administration, legal administration, and logistics. The independent variable was the ability to compete for exporting Halal food using Thailand - ASEAN logistics route. The researchers used a mixed method of qualitative and quantitative study. Questionnaires were used to collect empirical data from 445 exporter samples. The statistical methods used to analyze data were the frequency, percentage, mean, standard deviation, and the analysis on the structural equation model. The results revealed that the model was well consistent with the empirical data. The Chi – Square (2) value was 417.295 at the degrees of freedom (df) of 569 with the probability (p-value) equal to 1.000. The chi - square relative (2/df) was 1.368 with the index of harmony (GFI) equal to the probability p-value equal to 0.960. The modified harmony index measuring (AGFI) was equal to 0.930 and the index error in estimation parameters (RMSEA) was equal to 0.015. Moreover, it was found that the variables were economic organization, organization resources, financial administration, legal administration, logistics, and Halal food quality had positive effect on the ability to compete for exporting Halal food using Thailand - ASEAN logistics route. The research results suggested the entrepreneurs focus on environmental variables economic organization, organization resources, financial administration, legal administration, logistics, and Halal food quality which could lead to advantageous for the competition exporting Halal food using Thailand - ASEAN logistics route.