Repository LOGO
    • Login
    View Item 
    •   Intellectual Repository at Rajamangala University of Technology Phra Nakhon
    • Faculty and Institute (คณะและสถาบัน)
    • Faculty of Business Administration
    • Independent Study
    • View Item
    •   Intellectual Repository at Rajamangala University of Technology Phra Nakhon
    • Faculty and Institute (คณะและสถาบัน)
    • Faculty of Business Administration
    • Independent Study
    • View Item
    JavaScript is disabled for your browser. Some features of this site may not work without it.

    Browse

    All of DSpaceCommunities & CollectionsBy Issue DateAuthorsTitlesSubjectsThis CollectionBy Issue DateAuthorsTitlesSubjects

    My Account

    Login

    Relationship between communication behaviors and perceived intra-organizational communication effectiveness of the management staff at a selected independent organization

    Thumbnail
    View/Open
    BUS_64_09.pdf (2.530Mb)
    Date
    2020-11-28
    Author
    Pradangpuy, Nongyaow
    นงเยาว์ ประแดงปุย
    Metadata
    Show full item record
    Abstract
    The purpose of this descriptive study is to behaviors perceived, communication effectiveness and the relationship between communication behaviors and perceived intra-organizational communication effectiveness, using 70 sets of closed-end questionnaires as a tool for data collection from employees at a selected independent organization. Statistical methods for data analysis included percentage, mean( μ ) , standard deviation( σ) , and correlation coefficient. The results of the study indicate that most of the survey respondents ae male, aged 51 years and older, with a marital status. The education level is bachelor’s degree. In respect of information perception, intra-organization matters are the main priority among employees, with a focus on the information within the organizational unit they belong to or benefits related to them. With regard to communication frequency and channels, internal email is mainly used, followed by Facebook and Line respectively, due to restricted access to communication tools at work. On aspect of intra-organizational communication efficiency, straight-to-the-point communication, speed, and perception are found mainly with the matters within the organization or the work unit the employees belong to. When considering the credibility of the information, the emphasis is placed on the content of the order coming from within the organization, substantially affecting the communication efficiency. Thus, there is the close relationship between information perception and intra-organizational communication efficiency as the correlation is significant at 0.05 level. It can be said that employees at this organization pay considerable attention to the information within organization.
    URI
    http://repository.rmutp.ac.th/handle/123456789/3497
    Collections
    • Independent Study [119]

    DSpace software copyright © 2002-2015  DuraSpace
    Contact Us | Send Feedback
    Theme by 
    @mire NV
     

     


    DSpace software copyright © 2002-2015  DuraSpace
    Contact Us | Send Feedback
    Theme by 
    @mire NV